Unwrapping Roll

Facts.

100% Bamboo toilet paper

Strong for a clean wipe 

Silky touch

Plastic free

Soy Ink printed wrapper

100% Recycled packaging

Clog and Septic safe

Responsible Forestry Certified

95% Less
Butt CrumbleTM

This is serious. What is butt crumbleTM ? We think this video says it all! Butt crumbleTM is essentially the unwanted gifts those other papers leave behind when you wipe. No, thank you! In fact, we decided to personally test a whole lot of different paper materials to create a smooth and silky toilet paper that’ll have you exiting the bathroom butt crumbleTM free. You’ll find yourself equipped with a light, clean feeling and more pep in your step.

“No. 2 IS A SIMPLE SWITCH FOR THOSE OF US WHO WANT TO MAKE INFORMED, SMARTER PURCHASES.”
“SURE, YOUR STANDARD STORE-BOUGHT TOILET PAPER WILL GET THE JOB DONE, BUT THAT'S NOT GOOD ENOUGH FOR NO.2. THIS BRAND IS ALL ABOUT DELIVERING THE HIGHEST QUALITY TP IN AN ECO-FRIENDLY, SUSTAINABLE MANNER.”
“5 ECO-FRIENDLY ALTERNATIVES TO YOUR FAVORITE BATH PRODUCTS”
“5 BRANDS REVOLUTIONIZING HOW WE APPROACH BATHROOM DECOR”
“GWYNETH PALTROW'S GIFT GUIDE IS HERE, INCLUDING $34 TOILET PAPER 'WITH A CONSCIENCE'”
“BUYING THIS TYPE OF TOILET PAPER COULD HELP SAVE THOUSANDS OF TREES”
“ONE OF THE SOFTEST VARIETIES OF ECO-FRIENDLY TOILET PAPER THAT I'VE TRIED (and I’ve tried many), WITH A NICE THICKNESS TO IT TOO.”
“MEET THE ARTISANAL TOILET-PAPER STARTUPS TAKING ON BIG TISSUE”
“No. 2 IS A SIMPLE SWITCH FOR THOSE OF US WHO WANT TO MAKE INFORMED, SMARTER PURCHASES.”
“5 ECO-FRIENDLY ALTERNATIVES TO YOUR FAVORITE BATH PRODUCTS”
“MEET THE ARTISANAL TOILET-PAPER STARTUPS TAKING ON BIG TISSUE”
“5 BRANDS REVOLUTIONIZING HOW WE APPROACH BATHROOM DECOR”
“GWYNETH PALTROW'S GIFT GUIDE IS HERE, INCLUDING $34 TOILET PAPER 'WITH A CONSCIENCE'”
“YOUR BATHROOM NEEDS SOME FANCY TOILET PAPER (YES, REALLY!)”
“BUYING THIS TYPE OF TOILET PAPER COULD HELP SAVE THOUSANDS OF TREES”
“ONE OF THE SOFTEST VARIETIES OF ECO-FRIENDLY TOILET PAPER THAT I'VE TRIED (and I’ve tried many), WITH A NICE THICKNESS TO IT TOO.”

100% Bamboo Strong and Sustainable.

Why use bamboo toilet paper? Global toilet paper production consumes 27,000 trees daily. Yep - Daily! Bamboo can be harvested yearly compared to trees which are harvested every 20 to 50 years (or more!). Besides being a better choice for our planet, bamboo toilet paper is also nice and strong, creating an amazing wiping experience.

Siiiiilky.

When designing No. 2, we decided to max out the silkiness. What does that mean? Well, while it’s certainly soft to the touch and strong, you’ll find our unique texture unbelievably smooth and gentle on your skin. The end result is something more than you expect from a toilet paper: real tactile luxury.

Stylish.

No more hiding that old unsightly toilet paper wherever you can cram it! Our constantly evolving custom prints match your style and decor. Each No. 2 roll is wrapped in custom printed recycled paper to give your bathroom a more thoughtful, personalized look.

Potty Talk...

​​I’ve always been a Charmin fan, but after using No. 2 I realized the white dusty residue I have been putting up with for years doesn’t have to happen and I’ve just been settling for a lesser wipe. I was skeptical about a new toilet paper at first, but now I am a convert!!

Scott
New York, NY

Having an eco-friendly house is a priority for me, but the recycled paper and tree pulp toilet papers on the market just weren’t cutting it. They were thin, harsh and would fall apart! No. 2 is the best environmentally friendly toilet paper I have found and the fun packaging is a hit with my kids!

Lauren
Santa Monica, CA

Once I started using No. 2 it was like I discovered this is how toilet paper should be. It has the best texture I’ve ever used, durable but silky soft and never falls apart, and it’s good for the environment! It’s a win, win and comes in super cute packaging!

Jamie
Dallas, TX

​​I’ve always been a Charmin fan, but after using No. 2 I realized the white dusty residue I have been putting up with for years doesn’t have to happen and I’ve just been settling for a lesser wipe. I was skeptical about a new toilet paper at first, but now I am a convert!!

Scott
New York, NY

Having an eco-friendly house is a priority for me, but the recycled paper and tree pulp toilet papers on the market just weren’t cutting it. They were thin, harsh and would fall apart! No. 2 is the best environmentally friendly toilet paper I have found and the fun packaging is a hit with my kids!

Lauren
Santa Monica, CA

Once I started using No. 2 it was like I discovered this is how toilet paper should be. It has the best texture I’ve ever used, durable but silky soft and never falls apart, and it’s good for the environment! It’s a win, win and comes in super cute packaging!

Jamie
Dallas, TX

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